Holt Renfrew sold 20% of its first batch of JUZD shirts in less than 5 days!

If 5 days of sale is any indication of the future, JUZD is expected to be a overwhelming success. In less than 5 days of having the first batch of JUZD shirts in the Holt Renfrew locations, 20% of it has been sold.

"Looks like a pretty good start" says Brent Weisgerber, Merchandise Associate of Holt Renfrew.

"When something starts with a pop like that, it’s usually something very good. Having 20% sellthrough for a product in just 5 days means that it's obviously made a very powerful impact." commented Mira Saraf the Operations Manager of JUZD who has over 6 years of retail experience in the fashion industry.

What may be most surprising of all was that there was no marketing budget, no big campaign beforehand which financially backed brands do to build up the demand before a launch.