<h1><a href='http://juzd.com/home.php'>JUZD wear - <strong>urban streetwear bamboo clothing</strong></a></h1> <h1><a href='http://juzd.com/home.php'><em>Projek Raw clothes</em> clothing</a></h1> <h1><a href='http://juzd.com/urban-streetwear-clothing/'><strong>Urban Streetwear Clothing</strong> Collection <em>2008 Spring Summer</em></a></h1> <h1><a href='http://juzd.com/down-lo/index.php'><strong>Streetwear Blog</strong> for <em>urban labels</em>, <em>high fashion</em>, and <em>bamboo fabric</em></a></h1> <h1><a href='http://juzd.com/company/index.php'><strong>bamboo streetwear</strong>, <em>bamboo fabric</em> clothing, <em>bamboo clothing companies</em>, and <em>bambu</em> streetwear</a></h1> <h1><a href='http://juzd.com/company/models.php'><em>Streetwear models</em>, <em>designer label</em>s male modeling, streetwear designers, and <em>bamboo fashion designer</em> label</a></h1> <h1><a href='http://juzd.com/company/designers.php'>Seeking Urban designer for clothing label</a></h1> <h1><a href='http://juzd.com/company/stores.php'>List of Urban streetwear clothing stores</a></h1> <h1><a href='http://juzd.com/benefitsofbamboo.php'><strong>Bamboo fabric/clothing</strong> - Benefits of clothing made from bamboo fabric</a></h1> <h1><a href='http://juzd.com/bamboo-fabric-article.php'>Bamboo Fabric Article</a></h1> <a href='http://www.jingco.ca'>jingCo Design and Marketing - Toronto</a>
Showing posts with label collection. Show all posts
Showing posts with label collection. Show all posts

Saturday, September 20, 2008

Dark Knight, a reflection of our Dark Society


I remember popping the bootlegged video cassette tape into our dusty old VCR. Lights off, window curtains closed. Sitting on the ground of our small stuffy rented room arms length from the new 17 inch TV my parents treated us to. No remote, just dial channel turner. This was after couple years of my sister and I continuously begged our parents for it.

This thing was huge, the size of a large microwave with a fake wooden pattern plastic case. We were immigrates into Canada and this was considered a major entertainment event for me as we could not afford going out or anything else that cost money for that matter.

I was in awed with Batman, the original. I loved the movie so much I watched it at least five to eight times complete from start to finish. I’ve always been a fan of Batman. I was a comic book fan but didn’t truly connect with any hero except for Batman. The main reason was he was human. No special powers. He was just like us. Something I can aspire to. And he was dark.

15 years later as I watched the Dark Knight, I remember the early days and compared how our society has changed during this time. Also with each Batman movie how the movie reflected the society and how it can affect society.

For instance the Batmobile is symbolic of how our society has changed. The original Batmobile was more of a showcar than a pragmatic crime fighting car. Whereas the new Batmobile is a grungy practical machine, small, compact, nimble, and looks pretty durable. If you compare the Batman himself, in the last two movies he is more human and flawed. You can see his weaknesses and mental angst. He gets attack by dogs, fights his moral dilemmas, in fight scenes he gets hurt. He is not perfect, he is human, he is not immortal but he tries his best. It’s no coincidence that other recent action flicks has this characteristic, movies such as the Borne series, the latest James Bond, and to a degree Spiderman. Movies are a reflection of society and culture.

We are at a point in our society where we are moving towards a deeper consciousness of our environment and our mortality. We believe that we are each flawed, we knowingly do things we should not. What ultimately matters is that we maintain our principles. That’s what make us a hero but it doesn’t come easy. It’s a constant battle.

This is clear of the eco movement. We know that there’s no easy turnkey solution and it’s not going to be easy but we have our principles. We know that we each can’t be fully sustainable over night and many things we do damages the environment but what matters is that we do the best can. Our principle is to constantly strive to change and make everyday decisions that will help.

As I spent the whole summer trying to come up with the theme for Fall 2008 and Winter 2010 collection nothing I came up with seems right. As I impatiently waited to watch The Dark Knight I knew it would have a major impact on the collection but didn’t know how. After a good night sleep after the movie the concept became clear to me. But as my unconscious continues to play, and our culture continues to shift, change, and surprise no one will know what will finally come out. Not even me, but that's the fun of it all.

Friday, December 21, 2007

Flow or mad? Opposites yet the same

We are close to finishing the Fall 08 09 collection. We are excited! If you like the Spring Summer 08 collection, you'll be amazed at the Fall 08 09. I'm not just saying this to hype it up, if I wasn't passionate about the collection I wouldn't of created it.

For the Fall 08 09 collection I wanted to go back to my roots. I was born and spent most of my early childhood in China. Bamboo itself is a very powerful cultural symbol there. This collection goes back to that, it is Asian inspired. A careful mashup of Asian symbols and art with contemporary grunge and style of streetwear and fashion.

JUZD Fall 08 09 Theme

JUZD is a state of mind. When you wear a JUZD shirt you become your alpha persona, you become unstoppable.

This state can take 2 opposite forms but it’s one state. Like Yin and Yang there is Flow and Mad.

Flow, is a state when you are calm and smooth. Able to have sharp focus and become one with everything around you. You are in control, you are like water. Everything is calm, peaceful, and at an equilibrium.

Mad on the contrary is not a peaceful state. It is a very aggressive and physical state. It is a mission critical moment where force must be used. Your body is pumped, and you use your adrenaline and aggression to your advantage. In this state nothing mentally and physically can stop you. This is a dangerous and unstable state. There is a constant battle in the minds between the demons and oneself. This is a state where you must destroy to create.

While these are opposite states they are one. They are the moments when you become unstoppable.

For each design there is a flow version and a mad version. You will amazed to see the opposite of each and realize it is the same.

Preview!


The first public showing of the collection will take place during the Toronto L’oreal Fashion Week, Wednesday March 19th, 2007 at Maro. Make sure to join our email list to get a personal evite.